Top 9 Tips to Become a Better Blogger

become better blogger


Looking to spread the word about your business? Want to bring traffic to your website?


You must focus online these days. And even when you’re going digital, there are so many ways to do marketing for your business.


The most popular one among them?


Of course, blogging.


From bringing traffic to the website to asking your target audience to take some action, and more – blogging is used for almost everything.


The use of blogging as a marketing tool isn’t at all uncommon these days. And there are a multitude of reasons why business owners and bloggers are using this format.


Still wondering why you should blog for your business?


Here are a few reasons. Blogging helps you to:


  • Gain more leads.
  • Increase the rate of conversion.
  • Emerge as an authority in your industry.
  • Make your website appear in long-tail search results.
  • Make your website rank high on SERPs.


So, no wonder a large number of business owners are depending on blogging these days to spread the word about their businesses.


Are you planning to embrace blogging too?


Remember, it makes no sense to compose lots of blogs if you’re not doing it correctly.


blog posts published daily


So, it won’t take much time for your blog to be lost like a drop of water in an ocean of blog posts, if it’s not composed properly.


What’s the best way to avoid this?


You must follow the proper procedures, which can help you emerge as a successful blogger.


Here’s a quick look at a few steps that can come in handy to help you achieve your goals with blogging.


blogging tips list

Choose a Niche with Utmost Care


What is the niche that you write for?


Do you write for almost everything under the sun?


That’s one of the major mistakes committed by a lot of bloggers. No one can be a master of everything. So, you need to choose the niche for which you want to blog. And once you find the right niche, it becomes easier even for your target audience to find you.


Can’t understand how this is possible?


Remember, while looking for expert opinion on a particular subject, your audience are expected to search within that particular genre. So, if you can establish yourself as an expert in that genre, it will be a no-brainer for them to find you while looking for any topic in your niche.



At times, it might appear a bit difficult to find the right niche for your blog. This video will make the process easier for you.



Set Achievable Blogging Goals


Are you running a blog?


Have you planned what you want to do with it?


A lot of bloggers and content marketers have the problem of going forward without any proper plan for their blog. And if you’re doing that, you must know that it’s not going to take you long to realize that you’re treading the wrong path.


How can you set your goals for blogging?


It’s not that difficult. Divide it into a time-based structure.

  • Immediate goals
  • Short-term goals
  • Long-term goals


The immediate goals should be continuous. You can set them every week or every month. Include the things you want to achieve in a year or two in the list of short-term goals. And for the long-term goal, decide what you want to get through blogging in a time span of about 10 years.


Planning to set your blogging goals? It must be like this:


blogging goals


Develop Attractive Content


When you’re composing content for your blog, you must keep one thing in mind: you have to attract the attention of the audience with the help of the content.


So, it’s extremely important to make the content as enchanting and captivating as possible. It’s important to create content that remains smoking hot even after a long time. And doing that isn’t that difficult.



Here’s a sneak peek at some of the ways you can create content that remains relevant for a long time and attracts the attention of the readers:


  • Write through stories.
  • Add quotes on the topic.
  • Personalize it with your own opinion and perspective.
  • Use relevant examples.
  • Interview an influencer from your niche.
  • Utilize comments and tweets.
  • Make your blog post interactive.
  • Promise a continued post within a few days.
  • Create a bullet list of the major points.


When you have developed attractive content for your blog, you can expected the readers to go through them and share them if they like your creations. The result: more traffic to your blog and less bounce rate.


Create Content that Adds Value


Content, no doubt, is still the king of the online world. So, you have to focus on content development when you’re creating a blog.


But does that always come in handy?


Probably not.


You’re writing lots of content. But those aren’t finding a fan following that you’d like them to.


Why is this happening?


Ask yourself a simple question: “Am I offering anything through my content that my readers are going to find helpful?”


Remember, in this busy world, no one’s going to spend time on content that has nothing to offer. So, always to try to perform some form of value addition.



Wondering how you can add value through your blog?


Here’s a quick look at some of the things that can help you add value to the readers through your blog posts:


  • Provide an action checklist.
  • Be a problem-solver.
  • Embed a video that offers solutions.
  • Give an e-book to the readers.
  • Write how-to blogs that include steps to perform tasks.


And all these should come right from your arsenal that’s created through your years-rich experience.


Add Enchanting Images and Videos


The world of content marketing is changing with every passing day. If you write chunks of text for your blog, you can expect it to be forgotten soon.


Want to make your content more acceptable to your target audience?


Add graphics and video to it. Media, if properly added, can bring life even to a boring content.


Besides, never forget the old adage – a picture is worth a thousand words.


So, use different types of images that are shared a lot.


blogging images


In addition, you should also focus on conveying your messages through videos. Remember, videos make it easier to reach out to your audience. Be it an introductory video, an explainer video, or something else – videos are always going to add value to your content. You can find a number of free video-making websites where you can compose various types of videos. Add them to the blog to make your content more engaging for your audience. Besides, if a video becomes viral, you can earn a lot of traffic through it.


Be Consistent in Publishing Content


If you’re in blogging, remember, consistency is the key to success.


When you’re creating a blog post and attracting readers to your blog, they leave after reading it. However, they expect something more from you within a short while. So, they’re likely to visit your blog once again soon. And if they don’t find the thing they’re looking for, they won’t return soon.


Here are the reasons you should blog regularly:

  • Capture the ever-migrating internet loyalty
  • Attract Google’s attention with regular fresh content
  • Generate long-tail keywords in your blog
  • Create an authority online in your niche


So, if you’re looking to generate traffic or create a loyal base of audience for your blog, ensure that you publish content on a regular basis.


This video can give you an overview about the power of publishing quality content consistently.



Establish a Significant Presence on Social Media


You write great content on a regular basis. However, no one reads your blog.


Yes, that’s an issue faced by a lot of internet marketers and bloggers. And if you’re one of them, you are the one to blame for it.


To ensure that people read your content, you must make it visible to them.


What’s the best way to share your content with your target audience?


Post them on social media. Do your research to know about the social media platforms frequented by your target audience. Create profiles on those sites and be active there.


Want your blog posts to get noticed by more people?


Ensure that they’re shared by the readers. And to make that easier, add social sharing buttons beside every blog post. They are sure to increase digital footfall to your blog significantly.


Connect with Other Bloggers


Feeling that blogging is a boring and lonely job?


It’s highly important to drive this feeling away if you want to continue with the job and create amazing blogs. Moreover, you want people to visit your blog and go through the content on a regular basis, isn’t it?


Your blogger friends can be the first to visit your blog and spread the word about your new, amazing posts.


Did you know?


As much as 80% executives from Fortune 500 companies believe that social collaboration is the key if you want to achieve your blogging goals. That’s because, networking is the key to online success.


How can you continue blogging and not feel lonely on the way?


The best way is to connect with other bloggers. And if you’re a part of the blogging world, that’s not difficult too.


Here are a few things you can do to connect with other bloggers:


connect with bloggers


The more you connect with other bloggers from your industry, the more popular your own blog is likely to become, thus increasing the amount of traffic. At times, you may even have to create the groups yourself and build a base of bloggers. Go ahead and do it, because it’s sure to pay you in the long run.


Interact with Your Audience


Audience lie at the heart of your blog universe. If you can connect with them, you can see your blog sail through the waves of time with flying colors. And if you can’t, well, your blog is sure to fall flat on its face. So, it’s extremely important for you, as a blogger, to understand the pulse of your target audience and craft your content accordingly. Besides, it’s imperative for a blogger to build a close relationship with the readers through the blogs.


There’s a simple rule — want more traffic for your website or blog? Connect emotionally with your audience.


How can you do that?


Here are a few tips that’ll help.


connect with audience


If you can form a bond with your blog’s visitors, you can expect them to like and share your content more frequently. The result: your blog will have more traffic and, in turn, more revenues.


Summing It Up


Blogging, no doubt, is one of the most effective marketing tools these days. And if you’re planning to spread the word about your business, it can come in really handy as well. However, success in blogging isn’t something you can achieve in a day or two. It takes time and patience. And you must have that if you want to grow as a blogger, become an authority in your niche, and be successful in this field.

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Dipanjan Mukherjee, a content writer and editor by profession, and a web enthusiast by choice, takes special interest in various subjects, including social media, web design, online marketing, and others. A post graduate diploma in Mass Communications and Masters in English, he has worked in a number of industries, including IT, market research, SEO and others. He contributes blogs for Social Media Today, Tweak Your Biz, Softz Solutions Blog, and a number of other popular sites.

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