10 Best SEO Tips for Beginners to Boost Website Traffic

SEO tips

 

Are you struggling to fetch more visitors to their websites? Well, don’t worry! You’re not the only one. In fact, it seems everybody is trying hard to find the fairy-tale solution to boost their website traffic and make their site appear on the first page of Google search results. However, you have to understand that Search Engine Optimization (SEO) is no longer a simple set of rules, but rather demands making your whole website a smooth-running machine. And to use it effectively, you must have a set of SEO tips to help you take your website higher in search engine results.

 

Actually, it is true! Search engine optimization is an extremely unstable industry because of regular changes in Google algorithm. It’s the evolving forms of algorithm, which inspire SEO specialists to remain on their toes and be well-informed with the latest updates.

 

However, you need not to worry. Rather, go through these SEO tips that work and can boost your website traffic. By embracing these SEO tips, you can improve your SEO endeavors and take firm steps toward achieving a higher ranking for your site.

 

1# Content Crowns the List

 

When you’re looking for SEO tips for your website, you must focus on content. Because that’s what is going to attract the visitors to your site. Never forget that you are producing content for humans and not for search engines. It’s vital to encompass keywords on your pages. However, the content should most significantly be enlightening and meaningful.

 

content seo

Search engines adore fresh and applicable content. Many a time, the content of a website stays the same, especially when it comes to different sections of the site. This is why it is extremely important for sites to include a blog. Your blog must be full of new information on a regular basis.

 

Through blogging, you can create new relationships with the readers, place yourself as a thought leader in the industry, and cater fresh content to Google for indexing. Similarly, stay consistent with formatting the text throughout your website. And remember, grammatical errors and typos are a strict no-no. Because, your content tells a lot about your credibility.

 

2# Write a Captivating Page Title

 

If you want to focus on SEO, keep the page title under 65 characters. Moreover, it should contain no more than three lengthy tail keywords. Ensure that the page title is unique and expressive of the content that follows. In addition, the title must be easy to understand. Remember, you have to write the title of a page in the best way possible, as it plays an important role in attracting the attention of the readers.

3# Put the Heading Tags

 

Your page must possess one or two H1 heading tags, which encompass keywords describing the content on the page. Ensure that you remain clear of keyword-padding and while adding the keywords, stay conversational. Under your H1 heading tag, just include a couple of H2 heading tags to break up the content into smaller blocks. Google is going to recognize such heading tags as pointers of what the page possesses. Besides, the readers also find it easy to go through the content if it is presented in small blocks.

4# Write Keyword-rich Meta Descriptions

 

Not aware of the term meta-description?

 

It’s the information about your web page that appears below the title in the search engine results for a certain relevant keyword. Its purpose is to define the content of the website to the users. So, make them easily comprehensible for the readers. Limit the length of the meta descriptions to 150 characters and include at least two keywords, which are present in the page title. Through Meta description, you can convey why an individual should click and visit your site.

5# Meta Keywords Do Matter

 

Though these keywords are no longer a part of search engine algorithms, you should still add three to five keywords on your page to optimize your content. Smaller search engines might still use these to index your site. Hence, using these meta keywords, your site is expected to get more traffic, which is going to come in handy in terms of SEO.

 

6# Focus on Your Website’s URL

 

Just start by putting the most significant keywords (mostly the page title) at the start of the URL. Always make use of hyphens, and not underscores, to separate the words. Want to know why? This is because, Google takes hyphens as word separators, but have not yet encoded their search bots to identify underscores equally.

 

7# Graphics and Images

 

Remember, the website’s design plays an extremely important role in boosting the site’s SEO. And you can always go for SEO-friendly web design to leverage these advantages. All the images used on a page must possess keywords including in their file name. Similar to URL structure, every word should be unglued by hyphens. Ensure that you also include alt-text — a phrase or word used to define the image. Alt-text is injected as an attribute in the HTML and can be comprehended by search engines.

 

8# Use Inter-page Links

interpage linking

 

You should try to include two or three links on your page that are related to other pages. It is your chance to drive visitors to other relevant content on your website’s blog and reduce the bounce rate. Ensure that the links are useful to the users as well as effortlessly understood by search engines. And try not to make use of any link suggesting ‘Click here’.

 

9# Make the website Mobile-Friendly

responsive

 

This is an age of responsive web design. This is among the most important things to remember about your company’s website. You have to design your website prudently, so that it is optimized mobile browsers. Remember, most of the website traffic these days come from smartphones and tablets.

 

In case your website is not convenient and easy to navigate on a mobile phone or tablet, visitors are not going to waste their time trying to navigate it. They shall simply switch to another website. So, while you are working on other aspects of your website, ensure that it does no less on the design front.

 

10# Speed up Your Website

 

Is your website experiencing high bounce rate?

 

Wondering why this is happening?

 

Check if your website loads very slowly. If that happens, the web users are likely to exit your site within a short time. A fast website, on the other hand, is able to keep the audience glued to it. Hence, websites, which load swiftly:

  • rank better in the search results
  • fetch more page visits
  • entice more conversions

 

Speed improves the experience of the users.

 

Wondering how you can make your website load fast? Here are a few things you can do to ensure that your website is operating at the top speed:

  • Optimize the size of images on your website’s pages. The smaller an image is, the quicker the page is going to load.
  • Delete any plug-in, which is not really necessary. Plug-ins consume a lot of time to load and slow the page down.

 

Use a caching service. It allows regularly accessed pages to get loaded more swiftly.

 

Conclusion

 

The term ‘Search Engine Optimisation’ can sound scary to a newcomer. However, it need not be so, if a proper planning is done. And if you have the right SEO tips. Designing your website in a SEO-friendly way improves the chances of triumph for your business.

 

Want to earn money from your website? You need to bring high traffic to your website. It’s going to increase the chances of converting your traffic into customers. Once they get to know about your existence, they would certainly associate with you. After all, they want your help and similarly, you are the one who can help them grow. And to do that, you must leverage these SEO tips to make the most of your website.

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PARNEET MEHAR is a freelance writer from Los Angeles, CA. She specializes in writing about trends in Information Technology like advertising agencies and brand strategies. In her spare time, she enjoys painting and making DIY crafts for family and friends.
Facebook: www.facebook.com/parneet.meow

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